Find GMB Categories for a Supermarket?

GMB Categories is one of the topmost ranking factors. Getting this correct will make a big difference for your ranking and traffic. In this article we go through how you can go about selecting the most relevant categories and services for your business.

It is very important you have more relevent and many categories. Google allow 1 primary category and 9 secondary categories. Here are some of the reasons you should do this:

• Adding all relevant categories can help Google identify what your business is about. This way Google can get your GBP to a wider audience.
• You will rank better with search terms that matches those particular categories.
• There is a strong positive correlation between having more categories and ranking better.
• All categories don't have the equal traffic. So finding the categories with good traffic and using that can greatly improve your traffic.
• Some primary categories allows you add add services, so having those will help you provide additional information to Google.
• Updating categories is one of those things where a fixed amount of work initially can provide a big increase in traffic during the life time of the GBP.

In this article, we help you with finding the best GMB Categories for your business and provide you data to make this informed decision. We also go through services you can add if your business is allowed to have services.

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What are the best categories if you are a Supermarket?

These are two methods by which you can find the best GMB Categories and Services for your business.

Please note that Method 1 provides raw data while Method 2 shown below provides very interactive and precise data. Click here to go directly to Method 2: Go to Method 2.

Method 1:

In method one, just use the data provided here to find the best GMB Categories and Services for your business.

Here are list of other catgeories you can add if you are a Supermarket.

Category list for Supermarket:

• Supermarket
• Grocery Store
• Bakery
• Deli
• Organic Food Store
• Health Food Store
• Wine Shop
• Beer Store
• Seafood Market
• Produce Market
• Convenience Store
• Pharmacy
• Tobacco Shop
• Frozen Food Store
• Dairy Store

Use these criteria to decide if one or more of the above can be added to your GMB. Please go through the above list with these criteria:

1. Relevance: Ensure the category closely matches your products or services.
2. Specificity: Choose a category that is as specific as possible to your core business.
3. Search Volume: Look at how often users are searching for that specific category or related keywords.
4. Competition: Analyze the competition within that category. If it’s highly competitive, ensure you have a robust strategy to stand out.
5. Compliance: Be mindful of Google’s guidelines, as selecting an irrelevant category may lead to penalties.
6. Customer Expectation: Think from a customer's point of view. Does the category define what they would be looking for?

All categories mentioned above is not available in every country, so I would suggest manually trying out these categories in your countries.

Similarly, these are the services you can add to the services for the category mentioned above.

Here are the services available for each categories mentioned above:

Service list for Supermarket: 

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Grocery store:

• Fresh Produce, Organic Fruits and Vegetables, Dairy Products, Eggs and Poultry, Frozen Foods, Canned Goods, Bakery Products, Meat and Seafood, Health Foods, Gluten-Free Products, Vegan Products, International Foods, Beverages, Coffee and Tea, Snack Foods, Condiments and Sauces, Pasta and Rice, Baking Supplies, Breakfast Foods, Pet Supplies, Baby Products, Household Essentials, Cleaning Products, Paper Goods, Personal Care Items, Cosmetics, Health and Wellness Products, Vitamins and Supplements, Pharmacy, Floral Department, Gift Cards, Lottery Tickets, Tobacco Products, Alcohol - Beer

Bakery:

• Artisan Bread, Sourdough Bread, Baguettes, Gluten-Free Bread, Whole Wheat Bread, Multigrain Bread, Rye Bread, Focaccia, Ciabatta, Pumpernickel Bread, Challah, Cinnamon Rolls, Croissants, Danishes, Muffins, Scones, Bear Claws, Apple Turnovers, Eclairs, Cream Puffs, Tarts, Macarons, Cupcakes, Brownies, Blondies, Madeleines, Brioche, Bread Pudding, Cannoli, Cookies, Donuts, Coffee Cake, Sticky Buns, Pretzels, Bagels, Cheese Bread, Pies, Quiche, Cakes, Custom Cake Design, Wedding Cakes, Birthday Cakes, Anniversary Cakes, Cake Pops, Gourmet Sandwiches, Salads, Coffee and Tea, Smoothies, Soup and Bread Bowls, Catering Services

Deli:

• Sandwiches, Salads, Soups, Wraps, Paninis, Bagels, Breakfast Sandwiches, Charcuterie, Cheese Platters, Cold Cuts, Pastries, Coffee, Tea, Smoothies, Fresh Juices, Pickles, Olives, Dips, Hummus, Chips, Catering Services, Party Platters, Custom Sandwich Orders, Deli Trays, Deli Meats by the Pound, Sliced Cheeses, Specialty Cheeses, Gourmet Crackers, Gluten Free Options, Vegan Options, Vegetarian Options, Rotisserie Chicken, Hot Bar, Soup Bar, Salad Bar, Desserts, Cookies, Brownies, Cakes, Frozen Yogurt, Ice Cream, Soft Drinks, Bottled Beverages, Energy Drinks, Protein Bars, Gift Baskets, Gourmet Food Items, Snack Packs, Pre-made Meals, Meal Deals

Organic food store:

• Organic fruits and vegetables, Organic dairy products, Organic meat and poultry, Organic grains and cereals, Organic baby food, Organic gluten-free products, Organic vegan food options, Organic beverages and juices, Organic snacks and treats, Organic frozen food, Organic health supplements, Organic pantry staples, Organic baking supplies, Organic personal care products, Organic household cleaning products, Organic pet food and supplies, Organic bulk food items, Organic fair trade products, Organic locally sourced goods, Organic prepared meals, Organic specialty foods, Organic herbs and spices, Organic eco-friendly packaging, Organic nuts and seeds, Organic bread and bakery items, Organic non-GMO products, Organic ethically sourced products, Organic plant-based protein options, Organic sustainable seafood, Organic dietary supplements, Organic teas and coffees, Organic international cuisine options, Organic raw food options, Organic sugar-free products, Organic fermented foods, Organic condiments and sauces, Organic wine and beer, Organic allergen-friendly options, Organic seasonal produce, Organic superfoods, Organic low-calorie options, Organic nut butter and spreads, Organic cooking oils, Organic nutrition bars, Organic home gardening supplies, Organic zero waste products, Organic reusable shopping bags, Organic kitchenware, Organic gift baskets, Organic food delivery service

Health food store:

• Organic Food Products, Vegan Food Options, Gluten-Free Foods, Dairy-Free Products, Nutritional Supplements, Herbal Supplements, Protein Powders, Natural Skincare Products, Eco-Friendly Cleaning Supplies, Vitamins and Minerals, Health and Wellness Consultations, Weight Management Products, Plant-Based Snacks, Allergy-Friendly Foods, Non-GMO Products, Organic Fruits and Vegetables, Bulk Food Items, Organic Baby Food, Healthy Beverage Options, Keto-Friendly Products, Paleo-Friendly Products, Raw Food Products, Superfoods, Natural Home Products, Aromatherapy and Essential Oils, Organic Tea and Coffee, Organic Spices and Herbs, Sports Nutrition, Healthy Cooking Oils, Natural Sweeteners, Eco-Friendly Kitchenware, Organic Pet Food, Holistic Pet Products, Fermented Foods, Organic Baking Supplies, Natural Personal Care Products, Eco-Friendly Home Decor, Organic Clothing, Sustainable Lifestyle Products, Reusable Containers and Bags, Organic Seeds and Gardening Supplies, Environmentally Friendly Toys, Natural Hair Care Products, Organic Dairy Alternatives, Organic Nut and Seed Butters, Eco-Friendly Gift Ideas, Health and Nutrition Workshops, Seasonal Organic Produce, Zero-Waste Products, Composting Supplies

Wine shop:

• Wine Tasting, Wine Pairing Consultation, Wine Club Membership, Wine Gift Baskets, Wine Accessories, Wine Delivery, Wine Storage Solutions, Wine Education Classes, Wine Tours, Wine Event Hosting, Wine Cellar Design, Sommelier Services, Custom Wine Labels, Corporate Wine Gifts, Private Wine Tastings, Wine Subscription Box, Wine and Cheese Pairings, Seasonal Wine Recommendations, Wine Investment Services, Rare and Vintage Wines, Wine Appraisals, Winery Partnerships, Wine Catering, Wine Bottle Recycling, Sustainable Wine Options, Wine Gift Cards, Wine of the Month Club, Wine and Food Pairing Events, Wine Themed Gifts, Personalized Wine Recommendations, Imported Wines, Organic Wines, Biodynamic Wines, Wine Wedding Registry, Wine Tasting Parties, Wine Case Discounts, Wine Auctions, Wine Shipping Services, Wine and Spirits, Wine and Chocolate Pairings, Wine Collection Management, Wine Cellar Maintenance, Wine Bottle Engraving, Wine Preservation Systems, Wine Glassware, Wine Bottle Openers, Wine Decanters, Wine Chillers, Wine Racks, Wine Cork Crafts

Beer store:

• Craft Beer Selection, Imported Beers, Domestic Beers, Limited Edition Beers, Beer Tasting Events, Growler Filling Station, Keg Rentals, Beer Gift Sets, Beer Merchandise, Seasonal Beers, Gluten-Free Beers, Organic Beers, Vegan Beers, Non-Alcoholic Beers, Beer Subscription Service, Beer Delivery, Beer Pairing Recommendations, Specialty Ciders, Hard Seltzers, Beer Club Membership, Beer Sampling, Crowler Filling Station, Beer Discounts and Promotions, Brewery Tours, Homebrewing Supplies, Beer Flights, Party Supplies, Beer Tasting Classes, Beer-Themed Events, Exclusive Beer Releases, Beer Glassware, Beer Snacks, Gift Cards, Bottle Returns, Custom Beer Labels, Brewery Collaborations, Beer Education, Online Beer Ordering, Personalized Beer Recommendations, Gift Wrapping, Corporate Gifts, Beer Gift Baskets, Beer of the Month, Rare and Collectible Beers, Beer and Food Pairing Events, Private Beer Tastings, Brewery Partnerships, Beer Accessories, Mixed Beer Cases, Beer Loyalty Program

Seafood market:

• Fresh Local Seafood, Sustainably Sourced Fish, Wild Caught Shrimp, Organic Salmon, Frozen Seafood Selection, Seafood Platters, Shellfish Variety, Live Crabs and Lobsters, Smoked Seafood Delicacies, Gourmet Seafood Gift Baskets, Caviar and Roe, Seafood Marinades and Sauces, Seafood Seasonings, Fish and Chips Takeaway, Oyster Bar, Sushi and Sashimi Grade Fish, Fresh Seafood Delivery, Wholesale Seafood, Prepared Seafood Meals, Chowder and Soup Bar, Seafood Catering Services, Party Platters, Canned Seafood, Seafood Cooking Classes, Fish Filleting Service, Seafood Subscription Boxes, Seafood Charcuterie Boards, Imported Seafood, Gluten-Free Seafood Options, Vegan Seafood Alternatives, Seafood Meal Kits, Seaweed and Sea Vegetables, Poke Bowls, Fish Tacos, Grilled Seafood, Seafood Skewers, Fish Burgers, Seafood Salads, Seafood Pasta, Paella and Risotto, Seafood Curry, Stuffed Fish, Crab Cakes, Fish and Seafood Sausages, Fish and Seafood Pies, Seafood Gumbo, Raw Seafood Bar, Clambakes and Seafood Boils, Sustainable Seafood Consultation

Produce market:

• Fresh Fruits and Vegetables, Organic Produce, Locally Sourced Products, Seasonal Fruits and Vegetables, Exotic Fruits, Herbs and Spices, Dairy Products, Eggs, Freshly Baked Bread, Gluten-Free Options, Vegan Products, Artisanal Cheese, Homemade Jams and Preserves, Nuts and Seeds, Dried Fruits, Health Food Options, Cold Pressed Juices, Kombucha, Fresh Cut Flowers, Eco-Friendly Packaging, Farm-to-Table Products, Sustainable Seafood, Grass-Fed Meats, Free Range Poultry, Organic Coffee and Tea, Plant-Based Snacks, Healthy Prepared Meals, Local Honey, Nut Butters, Gourmet Olives, Salad Bar, Soup Bar, Smoothie Bar, Sushi and Poke Bowls, Fresh Pasta, Vegan Ice Cream, Gluten-Free Baked Goods, Organic Wine and Beer, Freshly Made Salsa and Guacamole, Eco-Friendly Cleaning Supplies, Natural Beauty Products, Pet Food and Supplies, Plants and Gardening Supplies, Cooking Classes, Nutrition Counseling, Community Events, Delivery Service, Curbside Pickup, Gift Baskets, Custom Fruit Platters, Catering Services, Bulk Foods Section

Convenience store:

• 24-hour convenience store, ATM services, Beverages and soft drinks, Bill payment services, Breakfast items, Bus tickets and passes, Cigarettes and tobacco products, Coffee and hot drinks, Confectionery and snacks, Dairy products and eggs, Disposable kitchenware, Dry cleaning and laundry pickup, Emergency supplies, Energy drinks and sports drinks, First aid items, Frozen foods, Gift cards and vouchers, Grocery items, Health and beauty products, Household cleaning supplies, Ice cream and frozen desserts, International calling cards, Lottery tickets and scratch-offs, Lunch items and sandwiches, Magazines and newspapers, Mobile top-up and recharge, Money transfer services, Online order pickup, Over-the-counter medicines, Packaged and canned goods, Packaging and shipping services, Pet food and supplies, Photo printing services, Prepaid debit cards, Propane exchange, Public transportation passes, Ready-to-eat meals, Seasonal items, Snack foods and chips, Stationery and office supplies, Sunglasses and reading glasses, Travel-size toiletries, Umbrellas and rain gear, USB chargers and cables, Vaping products and accessories, Water refill station, Wine

Pharmacy:

• Prescription Refills, Over-the-Counter Medications, Vitamins & Supplements, Personal Care Products, First Aid Supplies, Immunizations & Vaccinations, Health Screenings, Diabetes Care, Blood Pressure Monitoring, Cholesterol Testing, Medication Consultations, Pharmacist Consultations, Medical Equipment Rentals, Flu Shots, Travel Vaccines, Smoking Cessation Programs, Weight Loss Programs, Nutritional Counseling, Home Delivery Services, Online Prescription Management, Emergency Contraception, Allergy Relief Products, Pain Management Products, Cold & Flu Remedies, Digestive Health Products, Oral Care Products, Eye Care Products, Skincare Products, Hair Care Products, Baby & Infant Care Products, Pet Medications, Herbal Remedies, Cosmetics & Beauty Supplies, Feminine Care Products, Incontinence Products, Mobility Aids, Orthopedic Supports, Compression Stockings, Wound Care Supplies, Nebulizer Services, Asthma Management Products, Sleep Aids, Influenza Testing, Strep Throat Testing, Hearing Aid Batteries, Medication Disposal Services, Drug Interaction Checks, Specialty Medications, Compounding Pharmacy Services, Bio-identical Hormone Replacement Therapy

Tobacco shop:

• Cigarettes, Cigars, Hookahs, E-Cigarettes, Vape Pens, Vape Juice, Tobacco Pipes, Pipe Tobacco, Rolling Tobacco, Rolling Papers, Blunt Wraps, Herbal Cigarettes, Lighters, Matches, Ashtrays, Cigar Cutters, Cigar Humidors, Tobacco Pouches, Tobacco Grinders, Smoke Odor Eliminators, Tobacco Storage Containers, Smokeless Tobacco, Chewing Tobacco, Snuff, Cigar Accessories, Pipe Cleaners, Pipe Screens, Tobacco Scales, Hookah Charcoal, Flavored Tobacco, Hookah Accessories, Tobacco Alternatives, E-Cigarette Batteries, E-Cigarette Chargers, E-Cigarette Cases, E-Cigarette Replacement Coils, E-Cigarette Replacement Pods, Tobacco Vaporizers, Herbal Vaporizers, Vaporizer Accessories, Nicotine Replacement Therapy, Nicotine Gum, Nicotine Patches, Nicotine Lozenges, Tobacco Gift Sets, Cigarette Cases, Tobacco Rolling Machines, Tobacco Shop Merchandise, Tobacco Education Resources, Tobacco Shop Loyalty Programs, Tobacco Shop Events

Frozen food store:

• Frozen Fruits and Vegetables, Frozen Meat and Poultry, Frozen Seafood, Frozen Ready-to-Cook Meals, Frozen Pizzas, Frozen Snacks and Appetizers, Frozen Breakfast Items, Frozen Desserts and Ice Cream, Frozen Breads and Dough, Frozen Plant-Based Products, Frozen International Cuisine, Frozen Gluten-Free Products, Frozen Dairy Products, Frozen Family-Size Meals, Frozen Food Storage Solutions, Frozen Organic Products, Frozen Low-Calorie Options, Frozen Kids' Meals, Frozen Soup and Broth, Frozen Smoothie Packs, Frozen Pet Food, Frozen Food Delivery Service, Frozen Food Catering, Frozen Party Platters, Frozen Bulk Food Options, Frozen Food Gift Cards, Frozen Beverages, Frozen Food Special Offers, Frozen Food Loyalty Program, Frozen Food Product Sampling, Frozen Food Custom Orders, Frozen Food Consultations, Frozen Food Subscription Service, Frozen Food Nutritional Information, Frozen Food Cooking Instructions, Frozen Food Recipe Ideas, Frozen Food Allergen Information, Frozen Food Return Policy, Frozen Food Quality Guarantee, Frozen Food Sourcing and Sustainability, Frozen Food Storage Tips, Frozen Food Shopping Assistance, Frozen Food Store Tours, Frozen Food Meal Planning Services, Frozen Food Clearance Items, Frozen Food Seasonal Items, Frozen Food New Arrivals, Frozen Food Customer Service, Frozen Food Curbside Pickup, Frozen Food Home Delivery

Dairy store:

• Fresh Milk, Organic Milk, Lactose-Free Milk, Almond Milk, Soy Milk, Oat Milk, Goat Milk, Yogurt, Greek Yogurt, Frozen Yogurt, Cheese, Artisan Cheese, Cottage Cheese, Cheese Platters, Butter, Organic Butter, Ghee, Whipped Cream, Sour Cream, Heavy Cream, Non-Dairy Creamers, Eggs, Organic Eggs, Free-Range Eggs, Egg Whites, Custard, Ice Cream, Gelato, Ice Cream Cakes, Ice Cream Sandwiches, Dairy-Free Ice Cream, Milkshakes, Smoothies, Cheese Spreads, Dips, Dairy-Based Sauces, Milk Powder, Condensed Milk, Evaporated Milk, Dairy Alternatives, Vegan Cheese, Vegan Yogurt, Protein Powders, Protein Bars, Probiotic Drinks, Kefir, Creme Fraiche, Quark, Labneh

All categories dont have the option to add services, so if you have this option only then add these services mentioned above. Also make sure first that these are services you offer before adding them. Add the one you think is relevant one after the other.

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